Soft brioches: soft and easy to make!

Activate the yeast:
In a small bowl, mix the warm milk, yeast, and 1 tbsp of the sugar. Let it sit for 5–10 minutes until foamy.

Make the dough:
In a large bowl, mix the flour, remaining sugar, and salt. Add the yeast mixture, eggs, and vanilla (if using). Mix until it starts to come together.

Add butter:
Gradually knead in the softened butter. This part is sticky, but keep kneading (about 10–15 min by hand or 8 min with a mixer) until the dough is smooth and stretchy.

First rise:
Form the dough into a ball, place it in a lightly oiled bowl, cover, and let rise in a warm place for 1.5 to 2 hours, or until doubled.

Shape the brioches:
Punch down the dough and divide it into 10 equal balls (or shape into a loaf and place in a greased loaf pan). Place on a baking tray or into molds. Cover and let rise again for 45–60 minutes until puffy.

Preheat oven:
Preheat to 350°F (175°C).

Egg wash and bake:
Brush the tops with the egg + milk mixture. Bake for 15–20 minutes for rolls (or 25–30 for a loaf), until golden brown on top.

Cool and serve:
Let cool slightly. Best served warm with butter, jam, or your homemade chocolate hazelnut spread.